Le Tour is returning, and that means the roads are going to be populated with cyclists on the road. This provides you with an incredible opportunity as a brand to maximise your brand awareness and enter a target audience you might not have considered before. This is the biggest cycling event of the year, and you do not want to miss it.
21 incredible stages as the best cyclists in the world compete for the coveted yellow jersey.
1st - 23rd July 2023
J Vingegaard (Jumbo Visma) - Yellow Jersey
W van Aert (Jumbo Visma) - Green Jersey
J Vingegaard (Jumbo Visma - Mountains
T Pogacar (UAE Team Emirates) - Youth