When the sun shines and people take to the sand, make sure their summer joy is accompanied by your own branded items, from bottles to frisbees to beach balls. With the positivity of the summer fuelling their days, associate your brand with sun and smiles.
Is it better to spend your money on a television ad or a promotional product? What are you trying to say in your promotions? Here is our concise guide that describes the best things to think about when looking for promotional products.
One of the issues faces greets all marketers is the subject of Return on Investment (ROI), and the justification of spending on one form of advertising or another. This article discusses this issue in the context of promotional merchandise and identifies the difficulties of measuring an absolute ROI. We will also see that it is possible to compare to other forms of advertising to determine cost effectiveness.
2018 has been an incredible year for sport, and 2019 is going to be just as big. Here are the top events coming next year that we recommend you start thinking about the marketing campaigns you may want to run alongside them. With the help of these events, you can capture your audience's attention in an amazing new way.