Take to the course in style with your own branded gold merchandise, from bespoke golf socks to banners, balls and gloves. Sink the putt with your marketing campaign with this huge selection or creative ideas.
Those seconds waiting for the ball to drop after a putt is the perfect metaphor for marketing. Watch your next campaign fall into the hole with ease with your choice of this huge range of golfing gear, perfectly customised with your own logo.
Many very successful brands have reaped the benefits of cobranding - this is when two brands come together in partnership to advertise and promote the brand values of both. The aim being to be more than the sum of the parts.
One of the issues faces greets all marketers is the subject of Return on Investment (ROI), and the justification of spending on one form of advertising or another. This article discusses this issue in the context of promotional merchandise and identifies the difficulties of measuring an absolute ROI. We will also see that it is possible to compare to other forms of advertising to determine cost effectiveness.